Skip to content
Contact us
11/02/2026

34 million viewers tuned in to watch the Milano Cortina Winter Games on France Télévisions channels and platforms

Since the launch of the Milano Cortina 2026 Winter Olympics, with nearly 15 hours of live coverage per day, France Télévisions has been a huge hit on its channels: exceptional audience figures and peak viewership confirm the French public's enthusiasm for the event.

With 15 million viewers* tuning in to the opening ceremony and record audiences throughout the first weekend, sports broadcasts dominated the ratings and made France 2 the leading national channel.

Young people were also tuning in, with 2.6 million 15-24 year olds watching the Olympic Games on our channels.

The power of digital content was evident, with more than 9 million videos viewed on france.tv and 5 million videos viewed on France Télévisions’ sports channel since its launch.

These successes reaffirm the role of public service broadcasting as a key player in major sporting events.

Opening ceremony:

15 million French viewers*

An average of 6 million viewers on France 2 and a 36.8% audience share

Peak of 7.6 million viewers

France 2 was the leader for the day with a 24.6% audience share

Live competitions on France 2 and France 3:

Saturday 7 February:

  • France 2 leader with 19.3% audience share

  • France 2 leader in the afternoons with an average of 2.8 million viewers and 23.3% audience share

  • France 2 evenings attracted 2.5 million viewers and 14.5% audience share

  • Peak of 4.2 million on France 3 with Kevin Aymoz

Sunday 8 February:

  • France 2 leads with 19.2% audience share

  • France 2’s afternoon programming is strong with an average of 3 million viewers and a 24.5% audience share

  • France 3’s afternoon programming is very popular with an average of 2.2 million viewers and a 17.3% audience share

  • France 2’s evening programming attracted 2.8 million viewers and a 14.9% audience share

  • Peak of 5.8 million viewers for the finish of the mixed relay biathlon, which earned France its first gold medal

JO Club, a daily magazine programme to relive all the highlights of the day

Average of 1.2 million viewers

The success of the digital offering on france.tv:

Over 9 million videos viewed

4 million viewers and 5 million videos viewed for France Télévisions’ sports channel

The power of social media:

90 million videos viewed

* Source: Médiamat.

Reach – 60-second threshold

Join our newsletter

The advertising newsletter!

Get the latest news and insights from FranceTV Publicité every week!