“Une minute pour s’engager” – Volkswagen

Objectives

Support Volkswagen's "Way to Zero" environmental ambitions through an aspirational TV short

Target

All audiences

Offer

- A short program, eco-produced by Brut., on environmental entrepreneurial initiatives that highlights women and men who promote projects, initiatives and daily practices that embody a desire to transform our world into a world with zero waste, zero carbon and zero CO2 emissions.
- Broadcast on France 2, France 3, France 4 and streamed on France.TV
- Streamed via IPTV, the most premium platform

Results

GRP on 25-59 age group : 283

Voir la vidéo sur YouTube