Connect your brand to the magic of the holidays on France Télévisions: a moment of sharing, emotion and spending.
The holiday season, a time of sharing and spending
December is a key period for advertisers: festive meals, gifts, travel… Viewers in France gather around France Télévisions programming, between entertainment, films and major family events.
A warm, unifying context, ideal for advertising messages with strong emotional charge.
Which audiences during the holidays?
The holiday period concentrates large, available audiences:
family evenings in front of the television
a sharp rise in video consumption
an audience in a buying mindset
unifying event programming
A prime moment to connect your brand to the spirit of the season.
The holidays, a peak of attention and purchase
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In short: why advertise during the holidays?
The holiday season brings together attention, emotion and purchase intent. Brands benefit from:
A warm, unifying context
Large family audiences
Closeness to moments of spending
Looking to build an advertising campaign?
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