Where can I find a channel's rates?

Every channel page gives access to its detailed rate card, downloadable as a PDF.

How do I book advertising space around Roland-Garros?

Contact your FranceTV Publicité sales representative or fill out the online form: you will receive a tailored quote within 48 hours.

What is an Impact format at France TV Publicité?

Impact formats are premium ad placements shown at key moments of the france.tv experience. Exclusive and non-intrusive, they are built to capture attention, boost recall and create a moment around your brand. The lineup includes three formats: AdPause, Coverplay CTV and Coverlook.

Do the rates shown include VAT?

Rates are quoted excluding tax; the applicable VAT is stated on your quote.

Which ad formats are available during the tournament?

TV sponsorship, video formats (pre-roll, mid-roll), premium branding and special packages on france.tv — available across every screen.

How often are the rate cards updated?

Rate cards are refreshed at the start of each sales period; the validity date appears on every document.

Content lever

Which levers drive video performance?

Discover how to pull the right media levers to amplify your campaigns' reach and turn attention into lasting performance.

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In short: why activate content levers?

Content levers connect your brand to the most unifying editorial worlds of France Télévisions. Advertisers benefit from:

Premium visibility in trusted environments
Engaged, cross-generational audiences
Stronger recall on every screen

A Total Video approach connecting reach, precision and continuity of experience.

Reaching an audience

How does premium content amplify performance?

The premium content of France Télévisions provides a flattering broadcast setting, where audience attention is at its highest. Films, series, sport and landmark events gather audiences who are available and receptive to brand messages.

By combining linear TV with the france.tv platform, campaigns gain reach, frequency and recall. A foundational lever for establishing a brand over time and turning exposure into performance.

The numbers

Content that makes the difference

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45Mviewers in France reached every month
+30%in advertising recall
4 screensTV, web, mobile, replay
no. 1advertising sales house in France

Results matched to your objective

Which packages to activate around content?

FranceTV Publicité offers several packages that let brands align with editorial highlights on every screen. TV sponsorship, immersive formats on france.tv and premium activations combine to work on awareness, image and engagement at once.

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Editorial sponsorship
Build a lasting association between your brand and a unifying program, in a memorable and flattering format.
Premium branding
An immersive presence in the most engaging worlds of France Télévisions.
Digital formats
Extend the campaign on france.tv with next-generation formats, from addressable to interactive.

Our commitment

Levers that serve responsible communication

Pulling the right levers also means building campaigns that are more responsible, more measurable and aligned with what the market expects.

More responsible media strategies
Reducing the footprint of campaigns by favoring lean packages and high-value broadcast environments.
Measurable, lasting performance
Connecting every message to simple indicators, to steer effectiveness over time rather than one campaign at a time.
A partner in the market's transformation
Supporting advertisers toward better media practices, in service of a quality advertising ecosystem.

Results matched to your objective

Which solutions maximize video performance?

Several levers combine to maximize visibility and recall. Pairing linear TV with BVOD sustains campaigns over time and increases frequency of contact.

Total Video
Maximum reach by combining linear TV and BVOD across every screen.
TV targeting
Reach the right households through addressable TV and FranceTV data.
Digital targeting
Refine your audiences on france.tv to increase frequency of contact.

Why choose FranceTV Publicité?

Innovative
Next-generation ad formats, from addressable to interactive, on every screen.
Credible
Your messages sit within programs that bring people together, in premium environments that showcase brands and make them memorable.
Trusted
FranceTV Publicité reaches a broad audience in a trusted environment, carried by France's public service channels. Campaigns benefit from respected editorial contexts that reinforce their credibility and impact.
Platform
The france.tv platform adds to that power, extending reach and increasing frequency across complementary audiences.
Creative
Creative support for high-impact campaigns, from brief to broadcast.